Apr 13, 2023
Rapper and content creator Robbie Tripp self-produced and directed the “BASIC BRO” official music video through his media company, Desert Money.
United States - April 13, 2023 —

American rapper and internet personality Robbie Tripp is making waves and generating chatter online once again, this time with the release of his latest single and its shocking music video: “BASIC BRO”.
Tripp has been releasing musical fusion and creative content since 2019 and leads his creative conglomerate Desert Money out of Las Vegas, Nevada as an independent artist and digital entrepreneur. He refers to his latest creative project “BASIC BRO” as a “demon time creation” and shared he had been working on it since October 2022. The viral rapper and content creator had been promoting the single and its corresponding visuals to his worldwide following on social media for months leading up to its release. The exclusive behind-the-scenes snippets scattered across Tripp’s large social media platforms showed Tripp in a sleeveless red Prada puffer vest and jewelry, wearing red leather pants and “Cherry” Jordan 11s moonwalking as he cryptically introduced himself as the “Vanilla Thriller.” On March 31, 2023, “BASIC BRO” went live on worldwide platforms, and the polarizing music video quickly reached half a million views on Tripp’s official YouTube channel. Clips from Tripp’s music video were quickly reposted by major rap/hip-hop publications such as WorldStarHipHop, RapTV, No Jumper, and Say Cheese TV and generated millions of views and reactions online.
Robbie Tripp has been known to create quite a stir in internet culture, ever since his equally famous and infamous “curvy wife” viral Instagram post catapulted Tripp’s platform of creative content and his unique brand of body positivity into international conversation. Recently, Tripp’s viral female-friendly single “Big Girl Banger” took TikTok by storm, with Tripp’s viral hashtag #BigGirlBanger generating hundreds of millions of views on the popular video-sharing app. With over 2 Million streams on Spotify last year alone, Robbie Tripp is a writer turned content creator turned music artist who has undeniably demonstrated an ability to create viral moments in internet culture.
“BASIC BRO” is Tripp’s latest creative project, consisting of a darkly-catchy new single and an energetic music video production to entertain his global fan base on social media. The artist revealed to his fans while promoting the visuals that it is “the latest and greatest installment in this dream-fueled art project that is my life.” The music video notably stars Sports Illustrated Swimsuit model Ella Halikas as the video’s main starlet. Halikas is a social media celebrity in her own right with 700k followers on TikTok, where she spreads body positivity and female empowerment with her signature “CEO of confidence” messaging for her fans. While the explosive single and music video shows Robbie Tripp’s first major departure from his popular body positive pop rap anthems, the casting of international curve model Halikas continued the celebration of the curvy muse that has become a theme in Tripp’s productions.
Robbie Tripp shares “BASIC BRO” is the first of several projects he will be releasing in 2023. “I’m charged up on a dream,” Tripp says from his Desert Money Headquarters in Las Vegas. “Brick by brick I’m building my dreams into reality and I’m filled to the brim with a violently positive creative energy in pursuit of my destiny as a high level creator, curator, and connoisseur of musical fusion and visual vibes.”
Watch “BASIC BRO” by Robbie Tripp (Official Music Video) now.
ABOUT
Robbie Tripp is a potent combination of viral music artist meets polarizing internet personality who has formed an unrelenting creative output that’s been generating viral moments online for years. Tripp’s highly anticipated single 'Big Girl Banger’, propelled by its massive popularity on TikTok, started a trend of women worldwide celebrating confidence and body positivity. Previously, Tripp was known for his viral single "Chubby Sexy" that was highlighted as a ‘Moment of the Year’ by GQ Magazine in their annual Men of the Year issue. With his signature energy and creative wordplay, Tripp has repeatedly influenced internet culture through his viral music and content. He has been profiled in The New York Times, GQ, Men's Health, E! News, and more. Tripp's music has earned him co-signs from major hip hop acts such as RiFF RAFF (Jody Highroller), Blocboy JB, Dizzy Wright, and Grammy Award-winning producer Jahlil Beats. Tripp—also known as the Vanilla Thriller, the Rap Game Liberace, and the Desert Flamingo—has grown a loyal fan base on social media where he shares his energetic music, Desert Money lifestyle, appreciation for zaftig women, and the overall journey of a natural born demon time desert daddy hustler with Wonka energy.
LINKS
Instagram: https://www.instagram.com/tripp
YouTube: https://www.youtube.com/@robbie_tripp
Spotify: https://open.spotify.com/artist/5isusIcuKBmXxSja93hu7x?si=-nmh7cMwQ1mfZ-kPT1pr2g
TikTok: https://www.tiktok.com/@robbietripp
Contact Info:
Name: Robbie Tripp
Email: Send Email
Organization: DESERT MONEY, LLC
Address: United States
Website: https://www.youtube.com/@robbie_tripp
Release ID: 89094269
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